All adverts on Rightmove must comply with the Committee of Advertising Practice (CAP) Code and be legal, decent, honest and truthful.

If your advert includes an offer, incentive or promotion with terms and conditions, you do not need to include every term and condition on the advert itself. However, you must include at least one significant qualifying term (as defined by CAP Code rule 8.17) where it is needed to ensure the offer is clear, accurate and not misleading.

For example, if an incentive is only available under certain circumstances, the advert must make this clear. Stating only "Terms and Conditions Apply" or "Contact us for T&Cs" is not sufficient on its own.

Some examples of significant qualifying terms include:

• Eligibility requirements
• Key restrictions or exclusions
• How and when an incentive is awarded
• The promotion end date or duration
• Conditions that could affect a customer's decision to take up the offer

All offers and incentives must be described accurately and be a true representation of what is being promoted.

Please provide all relevant terms and conditions when requesting artwork for an advert. This allows us to identify the significant qualifying terms that need to be included on the banner.

You can find a copy of the Rightmove Text Content Guidelines here